The Importance of Supporting Small Businesses and Knowing Your Product Sources

In today's era of rapid shipping and large retail convenience, it's easy to overlook the story behind each product we purchase. However, by choosing to support small businesses, you're doing more than just shopping, you're making a significant difference.

The Human Side of Shopping

Small businesses are run by real people — not boards of directors. Every purchase helps someone pay their bills, grow their dream, or support their family. Unlike large corporations, small business owners often go the extra mile: personal touches, thoughtful packaging, and a genuine “thank you” for your order. Your support isn’t just a transaction to us, it's our livelihood!

Know What You’re Buying (and Who You’re Supporting)

When you know where your products come from, you gain insight into the people, materials, and values behind them. Buying handmade soap from a local maker isn’t the same as picking up a generic brand in a chain store. You’re likely getting higher quality, fewer chemicals, and more sustainable packaging — all while supporting your community's bottom line. Transparency matters. And small businesses are often more upfront about how their products are made and where their materials come from.

Strengthening Communities

Shopping small keeps money in your community. Studies show that more of every dollar spent at a local business stays local - funding jobs, services, and other local businesses. Plus, small shops give neighborhoods their character. They sponsor local events, foster creativity, and turn shopping into a more personal experience.

How to Support Small Business. Simply.

Supporting small doesn’t have to mean spending more or changing every habit. Here are a few easy ways to make a difference:

• Shop local when you can. Visit your farmers' market or local boutiques.

• Buy directly from makers. Use platforms like Etsy or independent websites.

• Spread the word. Leave a review, tag them on social media, or recommend them to a friend.

• Be mindful. Before clicking “buy now,” ask: Is there a local or small business alternative?

Final Thought

Every dollar you spend is a choice.

Supporting small businesses means choosing people over profits, quality over convenience, and community over conformity.

So next time you shop, think about the story behind what you’re buying and whether it will make a difference if you purchase it at a corporate chain store or a small, independent business.

Even small actions make a big impact. Support a local business today or share this message to help others do the same.